Yes, absolutely! If you’re a new tattoo artist or apprentice, this guidebook is the perfect resource to gain essential knowledge. While it caters to a wider audience — including experienced artists and tattoo studios — it’s designed to give beginners a clear roadmap for optimizing their Instagram profiles and reaching potential clients effectively.

Yes, it is! Many experienced tattoo artists have been using Instagram for years but often neglect to update their strategies. We’ve noticed that a lot of artists still follow outdated practices, looking like they’re stuck in 2017-2018. This guidebook provides up-to-date, actionable advice to help experienced tattoo artists enhance their Instagram reach and engagement by leveraging current trends and best practices.

While the guidebook is primarily tailored for individual tattoo artists, the strategies and tips are highly applicable to tattoo studios as well. The recommendations can be adapted to a studio’s specific context, and many of the practices outlined — such as optimizing profiles, creating engaging content, and using hashtags effectively — are equally beneficial for studios managing multiple artists’ accounts.

If you’re a studio owner, this guidebook can help you systemize your team’s Instagram efforts and align them with your branding strategy.

This guidebook provides a deep understanding of how Instagram works and what elements are critical for success. It covers everything from profile optimization to content strategies, ensuring your profile not only looks professional but also performs better in search and engagement metrics. While we can’t guarantee specific results, following the strategies will help improve your reach and visibility, giving your account the best chance to attract and engage your audience and gain more clients.

Yes, we offer discounts for studios purchasing guidebooks for multiple resident artists. Contact us for a discount code when purchasing multiple guidebooks.

• 2–4 artists: 15% off (each guidebook: €41.65)

• 5+ artists: 30% off (each guidebook: €34.30)

Yes, you can! You can group together with other artists and purchase the guidebooks collectively.

Alternatively, this can also be done on behalf of a studio.

If it’s an individual artist purchase, no. The individual guidebook license is intended for personal use only. Sharing the guidebook violates the terms of use, and we actively monitor for unauthorized distribution.

However, if your shop or team needs access, we encourage you to explore our discounted options for multiple purchases. This ensures that everyone has legitimate access to the resource along with discounted price.

Your copy will be instantly sent to the email provided at checkout.